Is Google shooting itself in the foot with social search?

Personally, I was very excited when Google+ came out. I thought they could be a true competitor to Facebook. However, since they’ve started, Google has done nothing to keep my enthusiasm for their social network.

First, they failed miserably with brand pages. Brands wanted to get out there and promote the network, what did they do? They shut down those accounts and told brands to wait. Really? People are really anxious to try your product and promote it for you and you’re going to tell them no? Really?! Continue reading

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Weak sauce Google+, weak sauce

Monday of last week, Google rolled out their Google+ business pages to mixed results. Since Google+ debuted earlier this year, brands have anticipated the launch of business pages to promote their message through another social channel. I must admit, I myself was antsy to see what Google would do with these highly anticipated pages. I was quite underwhelmed. Continue reading

Why Google+ is great for Facebook

It’s only in its BETA stage and I’m already a fan of Google+. Why? Because I see it as a real competitor to Facebook. And I truly believe that competition inspires innovation. Facebook’s announcement of video chat is not innovative in and of itself, but the UI of its group and video chat is sleek and easy-to-use. Continue reading